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Privacy Policy

Last Updated: August 11, 2026 Effective Date: July 30, 2026

Camena ("we," "our," or "us") operates the Camena mobile application and the camena.tours website (together, the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

Operator: Finback Digital Inc., a British Columbia corporation. Registered office: 400 – 931 Fort St, Victoria, BC V8V 3K3, Canada.

Contact: privacy@camena.tours


1. Information We Collect

1.1 Information You Provide

Data Required Purpose Storage
Email address Yes Account creation, authentication, communications Until account deletion
Name No Personalization of your experience Until account deletion
Sign-in with Apple / Google (optional) No Account creation and sign-in via your Apple or Google account Until account deletion
Marketing email opt-in (optional) No New-tour announcements and tips by email (withdraw anytime in Settings) Preference honored immediately on withdrawal; the dated record of your consent and withdrawal is kept until account deletion as proof of consent (CASL)
Language preference No App and narration language Until account deletion
Private tour feedback (optional) No Investigate and correct tour, waypoint, narration, route, safety, accessibility, and language-availability issues you report Structured report fields remain until account deletion; optional rider text is deleted 90 days after the report is resolved or dismissed
Waitlist email (website) No One launch announcement email Until the announcement is sent, or on your removal request

Social sign-in. You can create your account with an email address and password, or by signing in with Apple or Google. When you use a social sign-in, we receive an identity token from the provider together with the name and email address you authorize it to share (with Sign in with Apple you may choose to hide your email, in which case we receive an Apple private relay address instead). We use this information only to create and authenticate your account — we never see your Apple or Google password. If you delete your account, we attempt to revoke the Sign in with Apple authorization where the required Apple authorization details are available (best-effort — your deletion completes even if revocation is unavailable or Apple's systems cannot be reached; you can also revoke it yourself in your Apple ID settings).

1.2 Information Collected Automatically

GPS Location Data

Tour Progress

Purchase Records

Device Information

Map Data

Usage Analytics (Consent-Gated)

1.3 Information We Do NOT Collect


2. How We Use Your Information

We use collected information to:


3. Legal Basis for Processing

3.1 PIPEDA (Canada)

Under PIPEDA and the British Columbia Personal Information Protection Act (PIPA BC), we collect, use, and disclose information in accordance with the following principles:

Purpose Basis
Account creation and authentication Your consent at signup
Providing the Service (tour delivery, progress) Necessary for the service you requested
Processing purchases Necessary for the transaction
Push notifications Your opt-in consent (granular controls available)
Marketing emails Your express opt-in consent (CASL)
Analytics Your explicit opt-in consent
Private tour feedback and correction Necessary to respond to the service request you chose to submit
Crash reporting (Sentry) Legitimate interest in service stability
Legal obligations Required by law

3.2 GDPR (European Union) — a voluntary commitment

Camena is made for travellers in Canada. Our tours are in Canadian cities, we do not advertise the app in Europe, and our translations target Canada and the Americas (Canadian French, Mexican Spanish, Brazilian Portuguese). We do not believe European privacy law applies to us, and we have not appointed a representative in the EU.

We follow the parts of it that make sense for us anyway. If you are in the EEA — whether you are planning a trip or already on one — this is how we treat your data, as a matter of our own policy rather than because we are required to:

Purpose Legal Basis
Account creation and authentication Contract performance (Art. 6(1)(b))
Tour delivery and progress tracking Contract performance (Art. 6(1)(b))
Processing purchases Contract performance (Art. 6(1)(b))
Push notifications Consent (Art. 6(1)(a))
Marketing emails Consent (Art. 6(1)(a))
Analytics Consent (Art. 6(1)(a))
Private tour feedback and correction Contract performance (Art. 6(1)(b))
Crash reporting Legitimate interest (Art. 6(1)(f))

3.3 CCPA/CPRA (California)

For California residents, we collect personal information for the business purposes disclosed in this policy. We do not sell or share personal information. Camena may not currently meet the CCPA/CPRA's applicability thresholds; we honor the rights in Section 7.4 voluntarily regardless.


4. Information Sharing

4.1 We Do Not Sell Your Data

Camena does not sell, rent, or share your personal information with third parties for their marketing purposes.

4.2 Third-Party Service Providers

We share information with the following service providers who assist in operating the Service:

Service Purpose Data Shared Privacy Policy
Supabase Authentication, database, file storage, serverless functions Email, name, purchase records, tour progress, private tour feedback, device tokens, notification preferences, analytics events, audio settings https://supabase.com/privacy
Sentry Error tracking and crash reporting Error traces, device info, user ID (no personal data) https://sentry.io/privacy/
Anthropic (Claude) AI narration text generation (all text: narration, waypoint suggestions, translation, QA) Waypoint names, descriptions, and city/country context only. No personal user data is sent. https://www.anthropic.com/legal/privacy
ElevenLabs Text-to-speech audio generation (primary voices) Narration text only. No personal user data is sent. https://elevenlabs.io/privacy-policy
Google Cloud Text-to-speech audio generation (secondary; pronunciation control) Narration text only. No personal user data is sent. https://policies.google.com/privacy
Apple / Google Play In-app purchase processing and receipt validation Receipt data, transaction IDs, product IDs Apple: https://www.apple.com/legal/privacy/ · Google: https://policies.google.com/privacy
Apple / Google (sign-in) Optional social sign-in (Sign in with Apple, Google Sign-In) Identity token, plus the name and email address you authorize the provider to share Apple: https://www.apple.com/legal/privacy/ · Google: https://policies.google.com/privacy
Apple Maps / Google Maps Map display in the app (your device's built-in map service) IP address and the map areas displayed — which may approximate your location or route while the map follows you (your GPS coordinates are not uploaded) Apple: https://www.apple.com/legal/privacy/ · Google: https://policies.google.com/privacy
Expo Push Notification Service Delivering push notifications Push notification tokens, notification content https://expo.dev/privacy

4.3 Legal Requirements

We may disclose information when required by law, court order, or governmental regulation, or to protect our rights, safety, or property, or that of our users.

4.4 Business Transfers

In connection with a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email or in-app notice of any change in ownership.


5. Data Retention

Data Type Retention Period
Account information Until you request deletion
Tour progress Until you request deletion
Purchase records Until you request deletion (required for purchase verification)
Analytics events Account-linked event rows are permanently deleted at account deletion; event rows not linked to an account are automatically deleted after 24 months
Private tour feedback The full report is deleted at account deletion. If a report is resolved or dismissed first, its optional free text is automatically deleted after 90 days; structured issue/category, context, state, and correction references remain until account deletion for quality and audit history
Push notification tokens Until you delete your account
Crash reports (Sentry) Per the retention period configured for Camena's Sentry project
Waitlist email (website) Until the launch announcement is sent, or on your removal request
Marketing email preference Honored immediately on withdrawal; the dated consent/withdrawal record is kept until account deletion (CASL proof of consent)
GPS location data Not stored server-side — processed on-device only

6. Data Storage and Security

6.1 Data Storage Location

Your data is stored securely by Supabase on infrastructure hosted in the United States. Audio files for offline use are stored locally on your device.

6.2 Security Measures

We implement appropriate technical and organizational measures to protect your information:


7. Your Rights

7.1 Your Rights (All Users)

You have the right to:

To exercise these rights, use the in-app account settings or contact privacy@camena.tours.

7.2 Canadian Rights (PIPEDA / PIPA BC)

Under PIPEDA and PIPA BC, you additionally have the right to:

7.3 EU/EEA Rights (GDPR) — a voluntary commitment

As we explain in Section 3.2, Camena is made for travellers in Canada and we do not believe European privacy law applies to us. We will honour these rights anyway if you are in the EEA:

Email privacy@camena.tours and we will reply within 30 days. Because we do not offer Camena to people in Europe, we have not appointed a representative there — write to us directly and we will handle it ourselves.

7.4 California Rights (CCPA/CPRA)

We may not currently meet the CCPA/CPRA's applicability thresholds; we extend these rights to California residents voluntarily regardless:

Residents of other U.S. states with comprehensive privacy laws (Virginia, Colorado, Connecticut, and others) may exercise similar rights — access, correction, deletion — by contacting privacy@camena.tours.

7.5 Account Deletion

You can delete your account and account-linked data at any time through Profile → Account → Delete Account. Upon deletion:


8. International Data Transfers

Your data is stored in the United States via Supabase. If you are accessing the Service from Canada, the EU, or other jurisdictions, your data will be transferred to and processed in the United States.

Camena is a Canadian service and our tours are in Canadian cities, so most of our users are in Canada or the United States when they use the app. The safeguards below apply wherever you are:


9. Children's Privacy

The Service is not directed to or intended for children. We do not knowingly collect personal information from children under 13 (United States / COPPA), under 16 where that higher age applies (EU / GDPR), or under the age of majority in their province or state of residence (typically 18–19 in Canada).

If we become aware that we have collected personal information from a child below the applicable age without verified parental consent, we will take steps to delete it promptly. Contact privacy@camena.tours if you believe a child's data has been collected and we will act without undue delay.


10. Push Notifications

With your consent, we may send push notifications for:

You can manage notification preferences granularly in the app's Settings screen. You may opt out of any or all notification categories at any time.


11. Website & Launch Waitlist

Our website (camena.tours) offers a launch waitlist. If you join it, we collect your email address for one purpose: sending you a single announcement when Camena launches (plus, at most, service messages about the waitlist itself). We record the time of your consent, which lets us demonstrate it — as Canada's Anti-Spam Legislation (CASL) requires of anyone who claims to have consent. We do not use the address for any other marketing, do not share it with anyone, and delete it after the launch announcement is sent — or earlier on request. Email privacy@camena.tours at any time to be removed.

The website itself is a static page: it sets no cookies and includes no advertising or analytics trackers. It is hosted on Vercel, which processes standard web-server request logs (such as IP address and browser type) to serve the site.


12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

Where required, material changes take effect after you accept the updated policy in the app.


13. Contact

Finback Digital Inc. has designated a Privacy Officer responsible for compliance with PIPEDA and PIPA BC.

For privacy inquiries:

For Canadian residents, you may also contact:

For EU/EEA residents, you may also contact your local Data Protection Authority.


This Privacy Policy is provided by Finback Digital Inc., a British Columbia corporation and the operator of Camena, a GPS-triggered audio tour guide mobile application.